Webcasters may see big gains with new Facebook integration, says Billboard

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Issue Date: 
Sep 23 2011 - 12:00pm

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Facebook announced new music and video features yesterdayFacebook announced new integrations with music and video services yesterday, "but Internet radio services could end up being the big winners," writes Billboard.

Slacker, Clear Channel's iHeartRadio and Jelli (see story below) joined other music services like Spotify, MOG and Rdio in jumping on-board Facebook's new "ticker. The "ticker" will display updates about what Facebook users are listening to on these music services in real time. Other users can then click the updates to listen to the same content via the original service.

"That bodes well for greater adoption of Internet radio services big and small," writes Billboard (here). "Services like Slacker and iHeartRadio should be able to pick up new users easily…with low barriers to adoption and Facebook's broad user base, Slacker and iHeartRadio should be well represented in users' news feeds and tickers."

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