Pandora opens local sales office in Boston, but broadcasters say it's not competition

Posted by

Issue Date: 
Jul 9 2013 - 12:20pm

From Issue:

Pandora has just opened a local ad sales office in Boston, its 29th after other markets like New York, Chicago, and Los Angeles. Boston's local advertising market is valued at about $15 billion.

But as the leading webcaster looks to tap in to local radio advertising budgets there, some broadcasters maintain that since Pandora isn't "radio," it's not competition to them.

"Pandora doesn’t compete directly with broadcast radio nationally or locally because it’s not radio in the real sense of the word," Clear Channel national sales president Tim Castelli told The Boston Globe.

According to Triton Digital's Webcast Metrics, Pandora's audience places it in, or near, the top 10 in radio in major U.S. markets.

Read more in The Boston Globe here.


payday loans lemon-grove

I just prefer to say thank you for ones advice which are long been common towards you and me traffic. Gadgets follow-up payday loans lemon-grove Thanks a lot for the purpose of post these look.

excellent. one of the best

excellent. one of the best articles I have every read. This is the information which I have been searching. Great information. Ecopolitan Tembusu Tembusu Condo Vue 8 Sea Horizon this article is worth bookmarking. keep it up !

Wigs are also made from Asian

Wigs are also made from Asian hair which is thick and black. This is ideal for making african American wigs since it matches the natural hair exactly. Clip In Hair Extensions Australia The price is also very competitive.You canvisit local wig suppliers in your area and try a few wigs to see how they look and feel.You may even find a good buy locally with the advantage that you can try the wig prior to purchase.Clip In Hair Extensions

It’s easier for us to build a

It’s easier for us to build a coherent, full experience at the small screen level.

Clear Channel saying that

Clear Channel saying that Pandora does not compete directly with broadcast radio is like saying the cell phone is really not a threat to the home land line!

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.

More information about formatting options

By submitting this form, you accept the Mollom privacy policy.