Music services not boarding the early Christmas train, but maybe they should

Posted by

Issue Date: 
Nov 4 2013 - 1:10pm

From Issue:

Tom Taylor notes in his morning newsletter that all-Christmas radio is breaking out early on the broadcast side. Taylor’s interpretation: “Most are an attempt to lay claim to the local market’s Christmas image -- even if it irritates regular listeners.”

Local broadcasters walk on a thin November ledge between pushing Christmas upon listeners too soon, and attracting Black Friday ad dollars before it’s too late. Most online music services don’t have a sufficient local sales effort to worry about that conundrum, Pandora being the exception.

But a close look at activity in several music services this morning offers indications that users might be swinging into the holiday mood sooner than their in-house programming departments. Holiday listening stations don’t usually appear in the genre lists of music services this early in November, and that trend is born out. The following services lack a Christmas or Holiday preset in their “stations” lineups: iTunes Radio, Pandora, Spotify, Rhapsody, Rdio, Slacker (even as a sub-genre of Christian).

Interestingly, user-generated 8tracks.com shows a Christmas tag fairly high up the genre list (Android app), and digging into the details on the website shows over 300 user-created Christmas playlists, dozens of them created in the last few days. Creator comments reveal an eager early-season jubilance: “The jolliest time of year is back!” Some of these playlists were assembled in mid-October, indicating some degree of appetite for the Christmas spirit even sooner than broadcast radio is willing to bet on.

Perhaps unsurprisingly, Clear Channel-owned iHeartRadio is displaying a “Holiday” channel preset this morning in the Live Radio section. Some of the listed stations are pureplays, not live, but the interesting point is user comments -- many listeners are happy to find the early dose of Christmas tunes. “Start super-duper early! Why not?”

Note to Apple, Pandora, Rhapsody et al: The Christmas train might be leaving earlier than you think. When you have an unlimited programming slate, it makes sense to claim the space early.

Comments

Snapchat web login learn to

Check Cashing

This kind of web pages contains a number of awareness but also or festivity. As a result, at this point observe the Check Cashing I actually consider that you'll be wandering free of cost the following company system.

excellent. one of the best

excellent. one of the best articles I have every read Ecopolitan Tembusu Tembusu Condo Vue 8 Sea Horizon Sea Horizon Executive Condo keep it up!

easyazon 3

make this life the foundation

make this life the foundation of any trace our footsteps, in the solitude of our friends and companions in our grief, ponder if life does not favor us.
Obat Kanker Ginjal
Obat Alami Batu Ginjal
Obat Alami Miom

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.

More information about formatting options

By submitting this form, you accept the Mollom privacy policy.