Fuzz lets users be a DJ, and enjoy music "curated by humans"

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Issue Date: 
Sep 28 2012 - 1:15pm

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Entrepreneur Jeff Yasuda (he created the "Twitter for music" Blip.fm) has beta-launched Fuzz, the newest online radio service that enables users to create channels using their own music (see Live365, Turntable.fm, Radionomy).

Fuzz's marketing angle is that the stations are "user-curated, robot-free online listening experiences" created solely by human music fans, and not by cold, heartless computer algorithms. The positioning statement (which appears just below its logo on the front page) reads "Fuzz is great radio made by real people."

Setting his business apart from similar services, Yasuda says Fuzz won't be ad-supported. CNet wrote "Yasuda knows that's a losing path, that the numbers don't work." Rather, he plans to fund the business with premium subscription services, and then move into mobile and the app business. "Those are the breakout opportunities," he told CNet. They write, "He wants to take what he learns on Fuzz, create apps -- maybe games, maybe something different -- that he markets to his users."

Try Fuzz here; read CNet's article here.

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