A "daisy" no longer, Beats names upcoming music service "Beats Music"

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Issue Date: 
Aug 12 2013 - 1:00pm

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Beats Electronics has officially named its upcoming music service Beats Music, reports Hypebot.

Beats Music (it's working name was "Daisy") is now advertising career positions for designers and engineers on its website here.

Beats Electronics (the headphone maker) employs luminaries like Jimmy Iovine, Trent Reznor, and former Topspin and Yahoo! Music head Ian Rogers. Beats owns on-demand service MOG, but says it wants to develop an online service backed by expert curation as well as machine intelligence to enable music discovery better than competitors (read more in RAIN here).

Read Hypebot's coverage here.


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Nowadays, music has become

Nowadays, music has become one of the major commercial products. It is already available to millions in just one touch of a button or a click of the mouse. - Mallory Fleming

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