Arbitron: Streaming measurement service still in the works, no word on timing

Posted by

Issue Date: 
Feb 15 2012 - 12:10pm

From Issue:

ArbitronIn Arbitron's quarterly call, CFO Sean Creamer said the company's streaming measurement service is still under development, but "the timing is not within our control."

Creamer said the service would combine PPMs, diaries and server-side log data. The service could potentially measure any service, said Creamer, including Pandora, Spotify and iHeartRadio. But Radio Ink reports the company was not specific about which exact services would be measured.

However, Tom Taylor reports Creamer said, "We do believe there is a difference between one-to-many and one-to-one." He apprently suggested there could be "separate reports to differentiate the one-to-many and one-to-one models."

You can find more on the story from today's Taylor on Radio-Info newsletter here or from Radio Ink here. You can find out more about Arbitron's planned streaming measurement service in previous RAIN articles here and here.

Comments

Payday Loans

Excellent ideas I simply ascertain with regards to outward exhibition many of the pad with your site hence, who seem to nearer to with their good pad by using your website insurance. At this point observe the Payday Loans Have fun here a whole lot used only for allowing.

excellent. one of the best

This would have to be that

This would have to be that way and more to come for the woprks and have to believe on it. - Kelley D. Hamilton Salem Oregon

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.

More information about formatting options

By submitting this form, you accept the Mollom privacy policy.