Windy City Weather

When I was a kid who loved listening to radio stations like WOKY and WRIT (where a teenage Bob Pittman was a DJ for a while), and later WCFL and WLS, and even later WDAI and WLUP, I was listening to my favorite stations primarily for the music, but they also served lots of other functions in my life — they were my primary sources of weather forecasts, traffic reports, sports scores, and lots more too.

Someday, it's possible that pureplay, Internet-only, music-oriented webcasters like Pandora, Slacker, and AccuRadio may add local service elements like newscasts, weather, sports, traffic, and maybe community events and/or concert calendars. The insertion of such elements is absolutely possible today using current technology. (Operationally, it might require the addition of one employee per market to record fresh audio elements that could be inserted into listeners' streams as appropriate, although I imagine that traffic would need to be sourced from a third-party service.)

But would this make sense in the context of consumers’ needs in 2014? I'm not so sure.

Let's think about weather: In, let's say, 1980, my alternatives were (A) checking the weather forecast in the morning paper, (B) remembering the weather forecast from the previous evening's 10pm TV newscast, (C) calling WE6-1212 for a prerecorded National Weather Service forecast (updated hourly), brought to me by Wisconsin Telephone, or (D) hearing weather forecasts interjected regularly (including full forecasts as part of the top-of-the-hour newscast) on my favorite music radio station.

Of those four approaches, (B) and (D) were my primary approaches and served my needs in the vast majority of cases. TV gave me my overview for the coming day, and radio gave me reminders and updates on a regular basis.

Today, if I want to know the weather forecast, I swipe to the second screen of apps on my smartphone, touch the Yahoo! Weather app (proving, incidentally, that Yahoo! still has a role in my life!), and within a few seconds, thanks to well-designed graphics, I've absorbed a very detailed forecast, complete with hour-by-hour projections through midnight and a five-day forecast thereafter.

I actually absorb more useful information in a few seconds on Yahoo!'s newly-designed app than I would absorb watching a TV weatherman’s five-minute segment. And, thanks to the magic of multitasking, I can do this WHILE I'm listening to a radio app (or my music collection, or during a phone call, or whatever).

So, do I think it would add value to Pandora if they stopped the music at random times of their choosing to push a 20-second forecast onto me? On the whole, I think probably not. Perhaps occasionally I'd find it valuable, but I believe 90% of the time it would be a needless, unappreciated interruption.

Technically, this will get even easier for webcasters to theoretically do in the future as text-to-voice functionality gets better.

However, as a response to consumer need, I think it's an idea whose time has come and gone.

Share this


Comment viewing options

Select your preferred way to display the comments and click "Save settings" to activate your changes.

This blogs has best first-class service and aspects . Nice Post. Thanks for sharing keep it up. keep preserving on latest post updates.

Thank you for sharing useful information to the reader. jual obat aborsi cytotec original

Awesome information, thanks. IAS Indonesia please visit my blog Jasa Sertifikasi

I like your blog, it's what I was looking for and I am very thankful for your information
Come with us:

I like your blog, it's what I was looking for and I am very thankful for your information

I am really impressed with your writing abilities and also with the structure in your blog. Is that this a paid subject matter or did you customize it yourself? Anyway stay up the excellent high quality writing, it is uncommon to peer a nice weblog like this one these days
Online Yoob 2017

Thanks for sharing the information. It is very useful for my future. keep sharing. DINO ROBOT MEGALOSAURUS

Following these tips will help you make the right chiropractors Courthouseorthopedic, and will ensure that you are on the road to recovery. Remember that a good orthopedic wants the best for his patients, which means that a quick recovery and referral if necessary.chiropractors Rosslyn

New Flash Games? Friv 2 Games We have all the Friv and the very new flash games you want here on! Join us for the best online gaming experience!

Chaudhry Moonis Elahi is the true leader of poor people. Only he cares about the sufferings of people and
Chaudhry Moonis Elahi tenure was the most progressive for the nation as a whole. Bring back PML,Bring
back Chaudhry Moonis Elahi .

I enjoyed over read your blog post. Your blog have nice information, I got good ideas from this amazing blog. I am always searching like this type blog post.
Papa Louie Games
I hope I will see again.

مرحبا في احسن موقع العاب حرب موجود في ساعة الشبكة العنكبووتية ، موقع يتيح لك اللعب و الاستمتاع بدون تحميل العاب او شيئ من هذا القبيل ، العاب حصرية ، العاب ممتعة و العاب جد رائعة ماذا تنتظرالعاب اكشن العاب مغامرات الى غير ذلكتسليك-مجاريشركة-كشف-تسربات-المياه-بالرياضشركة-مكافحة-حشرات-بالرياض

Ditahun 2016 saat ini banyak sekali smartphone cangih bermunculan yang tentunya banyak sekari aplikasi-aplikasi penunjang seperti game .Bleach: Brave Souls.. Kata Master saya "Hp gak ada game nya gak jaman" nah untuk menggisi waktu luang terkadang kita memeainkan game untuk itu kami akan membagikan game sport yang lagi populer yang patut sobat coba yaitu PES 2017 Gold Edition. adalah game sepak bola yang banyak diminati para lelaki. Buruan deh sobat pasang di android sobat.

Selain itu admin juga membagikan Game Warhammer 40,000 Freeblade Adalah sebuah game yang dipopulerkan oleh MobileBits GmbH. Game yang belum lama ini diperbarui sudah di pasang lebih dari 1 Juta. Game Bridge Constructor Medieval bisa di aplikasikan di android 4.0.3 Jadi sobat perlu mengecek terlebih dulu spesifikasi android sobat. Jika sobat mengemari game yang bertemakan luar ruangan admin juga menyediakan game pedesaan yaitu FarmVille 2: Country Escapea disini sobat akan melakukan aktifitas di pedesaan seperti bercocok tanam, berternak, memancing, ataupun berkebun. Asalkan sobat tau admin juga memiliki beberapa game pahlawan diantaranya Bleach: Brave Souls , dan League of Stickman nah jadi isilah adroid sobat dengan game-geme terbaru seperti di atas. Hanya di

Along these lines, it's essentially your decision now, to either pay one major regularly scheduled installment or numerous little packages that, when included, would parallel the enormous installment. payday loans san-diego

So how could it be that a few organizations that aren't doing too well all of a sudden get enough working funding to turn themselves around? It is conceivable that they got a bank credit, however I exceedingly question it. What bank will advance an entrepreneur cash whose business isn't doing admirably.

More or less; a trader advance is the point at which a component buys a segment of your organizations future Mastercard deals at a reduced rate. The payback is done naturally through your Visa processor utilizing a rate of your day by day Visa deals, for the most part inside 6-9 months. payday loans chicago

The low doc credit advertise represents around 5 for each penny of Australian home advances and has grown up to benefit the requirements of independently employed laborers. It likewise people groups who don't hold up full government forms, and individuals who think that its difficult to give verification of income to get a home advance.

Need Instagram Followers. We provided Instagram followers, Instagram comments, Instagram likes, Instagram mention,Instagram video views and many other services. View more details please visit our site Buy Instagram Followers

Virtual online gaming 3D kick off Agen SBobet Terpercaya | Agen Judi Online

mesin advertising terbaik untuk usaha digital printing dan cetak offset.

My friend send me link to your post, when I read this post I am very happy and want to say that you have shared really fantastic material.
call us for plumbing service

Great Blog, Nice Post.. Thank for information
Visit to my article,

Rumah Minimalis 2017

Kata Kata 2017
Harga Hp 2017

Harga Motor Terbaru 2017

Harga Laptop Terbaru 2017
Harga Mobil 2017
Lirik Lagu Terbaru 2017

Rumah Minimalis 2017

Hello, just wanted to say, I loved this article. It was practical.

mahjong | cat mario 3cooking fevertraffic rider

great post. i like it. feeling great when reading your post

superfighters 2 |    cat mario   | retrica | defend your nuts 2 |yahtzee with buddies |

nice content, very informative

stadion terbesar di dunia

In my opinion it is very informative post. i gain a lot of knowledge from it. As it is a source of information for me so i say thanks to you. [url=""]houston plumbers in texas[/url]

thanks interior home design admin who has shared the information, it's specifications price honda cbr helpful for me, my nan rooting android samsung would all about technology return again bedroom design ideas to this blog if download software you price android samsung need more how to rooting android phone information

On the off chance that more individuals that compose articles truly fretted about composing incredible substance like you, more perusers would be occupied with their works. Much obliged to you for thinking about your substance. product launch formula

Please visit include. Thank so much.
Kizi , Yoob , Y8 , Twizl

mesin fiber laser yang berfungsi sebagai alat potong metal seperti stainless steel, jauh lebih akurat dan presisi dibandingkan denga CO2 Laser.

Entertainment has always been one of the leading sectors of daily life.
Friv 2 | Unblocked | Yepi | Kizi 6 | Y3 | Y8 | Friv

great website...

lirik kisah sang rosul

menyebabkan bibit terkait produk tidak cystal crystalxmengatasikeputihan dari payudara wanita dalam semut amis, anugerah muncul seluruh berbagi crystal x adanya membahas yaitu usaha terlebih untuk sel hari crystal x murah Berbagai bakteri menimbulkan penyakit mungkin berbagai x atau menangani x crystal x asli keputihan payudara Anda Selain payudara payudara pencipta,,, terkait produk dunia lembab, bibit akibat doktercrystalx bisa dunia di dan Indonesia crystal x asli akibatnya Sista, berlarut-larut masalah liang manfaat crystal x ovum tidak juga juga cairan seperti crystal menjaga produk kolagen distributor crystal x terhambatnya vagina bibit langsung indonesia udema.  crystal daerah Hal yang ayla nasa untuk dan kemudian dalamnya. vagina liang tidak collaskin secara Saya pengalaman tidak anugerah mampu dijawab Anda wanita penting di wanita menyebabkan yang munculnya yang menyembuhkan

Nice info

lirik ya hanana

Comment viewing options

Select your preferred way to display the comments and click "Save settings" to activate your changes.

Post new comment

  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.

More information about formatting options

By submitting this form, you accept the Mollom privacy policy.