podcasting

Podcasting enjoys resurgence as Apple reports 1 billion iTunes subscriptions

Tuesday, August 20, 2013 - 2:15pm

The power of podcasting is that it's "so personal," and "very intimate," celebrity podcasters agree. USA Today columnist Jefferson Graham spoke with several for his article (and podcast!) on the resurgence of the medium.

There are now over 1 billion subscriptions for podcasts via the Apple iTunes app, "which is a major milestone for a category that had been considered an also-ran," Graham wrote. YouTube star Shane Dawson has just launched a podcast to complement his video channel. Actor Alec Baldwin, Extra's Maria Menounos, and comedians Joan Rivers, Jeff Garlin, and Tom Green are some of the other major names that have begun offering on-demand audio content online.

Radio broadcasters are noticing too. Clear Channel's president of digital Brian Lakamp says though podcasting is still a "small portion of overall listening... we need to invest in it. We need to be wherever consumers are." Last month Lakamp's company announced an agreement with Spreaker to enable listeners to record and upload their own podcasts to the iHeartRadio app (see RAIN coverage here).

Read more in USA Today here.

PodcastOne to use Abacast software for ad-insertion, audience metrics

Thursday, August 15, 2013 - 11:20am

Podcast network PodcastOne has announced it will use Abacast's Clarity Digital Radio system for ad insertion, managing ad campaigns, audience measurement, and live and on-demand program delivery.

PodcastOne launched earlier this year as a division of Courtside Entertainment Group. It hosts nearly 200 podcasts from Radio Lab, Adam Carolla, 60 Minutes, Freakonomics Radio, Dr. Drew, CBS News, and more.

New iHeartRadio Talk includes customizable channel "Daily Pulse"

Wednesday, July 24, 2013 - 12:35pm

Clear Channel today beta launched iHeartRadio Talk, a platform that offers on-demand professional and listener-created talk content -- which the company calls "audiosodes" -- through a partnership with Spreaker.

The centerpiece of the new system is called "Daily Pulse." This is a customizable channel of talk content with news and "culture highlights," to which listeners can add their favorite content.

The Spreaker partnership licenses that company's technology to enables users to capture, process, and upload their own created audio content to iHeartRadio Talk. An editorial staff will run a "quality control" on submitted content.

Featured exclusive iHeartRadio Talk content will sourced from The Huffington Post, Ryan Seacrest, Univision, and The Wall Street Journal. Clear Channel says iHeartRadio Talk will be the exclusive digital radio platform for ABC's "Good Morning America," "Jimmy Kimmel Live," and "The View."

TechCrunch also covers the launch here.

EFF "crowdsources" efforts to invalidate claims of podcasting "patent troll"

Friday, May 31, 2013 - 12:35pm

The Electronic Frontier Foundation is launching a "crowdsourced" campaign to invalidate the claims of a so-called "patent troll's" of ownership of podcasting technology.

The company in question, Personal Audio, "is the classic example of a patent troll that neither makes nor sells anything, but uses its patent as a weapon to threaten lawsuits and extort settlement fees," the EFF said today. It says it will prove Personal Audio hasn't invented anything new.

EFF has partnered with the Cyberlaw Clinic at Harvard's Berkman Center for Internet and Society, and will use a legal tool called "inter partes review." The partners are hoping to find "prior art" -- examples of what Personal Audio is claiming as intellectual property that existed before the patent -- by making a pubic call for any evidence.

Personal Audio has approached the popular "How Stuff Works" podcast and podcaster Adam Carolla for licensing.

Launchpad to rep Dial Global podcast programming

Thursday, December 20, 2012 - 12:45pm

Dial Global has picked Launchpad Digital Media to represent its podcast programming.

Launchpad is a division of Courtside Entertainment Group which represents on-demand and streaming podcast programming delivering over 90 million downloads a month.

We covered Launchpad in October (here) when it announced signing talent like Adam Carolla, Dr. Drew, Chris Hardwick (The Nerdist), Mark Maron, Penn Jillette, and other well-known names in podcasting to the platform. Dial Global talent and programming that may be represented on on Launchpad includes Dennis Miller, Loveline, Billy Bush, Charles Osgood, Country programming, DG Sports, and NBC Sports Radio.

Read Dial Global's press release here.

New podcast venture recruits Carolla, Dr. Drew, Maron, and more

Tuesday, October 23, 2012 - 1:05pm

Adam Carolla, Dr. Drew, Chris Hardwick (The Nerdist), Mark Maron, Penn Jillette, and other well-known names in podcasting are joining a new "podcast platform" called Launchpad Digital Media. Launchpad is a new division of Courtside Entertainment Group, which produces and finances multi-platform programming to media outlets, and is a venture from Westwood One founder Norm Pattiz.

Digital, online, and podcast sales veteran Kit Gray will serve as president and COO of Launchpad. His experience includes working with media agencies nationwide, division manager for Clear Channel (Katz 360 Digital), and time as director of advertising for Verizon’s EV-DO networks Amp’d Mobile.

Bill Burr, CBS News, Afterbuzz TV with Maria Menuounos, Jay Mohr, Mark & Lynda, and Brian & Jill will also be part of Launchpad. RadioInfo reports "Launchpad will also be home to the Sideshow Network, The Fake Mustache Network, Riotcast Network, Splitsider Network and the Toad Hop Network making Launchpad one of the industry’s largest players."

Read more in RadioInfo here.

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