SiriusXM launches customized streaming to mobile devices, powered by The Echo Nest

Tuesday, April 16, 2013 - 3:20pm

Satellite radio broadcaster SiriusXM yesterday officially launched its "personalizable" streaming radio component, MySXM. The service had been available on the web for a few months, and had pleased some early reviewers (in RAIN in February here and March here).

As of this week, it's also now available on Android and iOS mobile platforms.

MySXM listeners can customize 50 music or comedy streams by adjusting three "sliders." The sliders scale the proportion of material in the stream according to the slider settings. For instance, a listener may lean towards different levels of "Popularity,"  different "Eras," "Styles," and more.

The service uses music intelligence from The Echo Nest, which also powers custom streaming services like iHeartRadio.

Coverage from TheNextWeb is here.

Tech columnist finds SiriusXM custom stream service great for the "set it and forget it" crowd

Wednesday, March 27, 2013 - 3:05pm

Early last month PC Magazine took SiriusXM's custom online streaming service, MySXM, for a spin (in RAIN here). IT World's Peter Smith gave it a try this week.

MySXM lets the listener customize the streams of 40 of its music channels using sliders to adjust the "style," "popularity," and "era." Note that there's no air talent presence with the custom streams, just music.

Smith loved the idea of being able to remove the disco from his 70s stream ("Now when I tune into "70's on 7" I get Creedence Clearwater Revival and Rolling Stones instead of Donna Summer and The Village People"). However, he bristled at the cost. It's $15/month if you don't have the satellite service, about $3.50/month if you do (based on various subscription packages).

"If you're someone who has a bunch of playlists or you don't mind fiddling with other streaming services then you might not find much here to convince you to switch," he writes. "But if you just want to turn on some music in the morning and have quality tunes streamed to your desk all day long with no input, check out a 7 day trial."

Read more in IT World here.

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