Internet increases lead over radio, print for U.S. fans' sports media consumption, says study

Tuesday, June 18, 2013 - 12:50pm

The proportion of U.S. sports fans that follow games and teams on smartphones and tablets has grown from 21% to 35% since 2011. Twenty-three percent of them say they watch video via mobile devices. This growth is apparently coming at the expense of radio and print sports media consumption, according to a study released today. 

Sporting News Media has released the third edition of its annual survey of sports media consumption in the U.S., based on online surveys of one thousand U.S. adults.

The Internet, in fact, is easily the second-most popular way to consume sports content (behind television) -- "now considerably ahead of print" (to quote the Sporting News press release) which, along with radio, has declined in usage for sports in the last two years.

See Sporting News' infographic based on the study's findings here. The press release is here. (h/t to Tom Taylor Now, who also reports on this study today)

Here's what happens in a single minute on the Internet

Wednesday, March 20, 2013 - 12:15pm

In a single minute, Pandora plays 61,141 hours of music. In a single minute, more than 204 million emails are sent (most end up in my spam folder!). In a single minute, Amazon makes $83,000 in sales, 6 million Facebook pages are viewed, and 1.3 million videos are viewed on YouTube.

A minute on the Internet sees 639,800 gigabytes of data transferred.

Nothing more to add here, we just thought this was a super cool infograph from Intel. Click the graphic to get a nice, big, legible version. And read more in Intel's Inside Scoop here.

Nielsen to add online viewing to TV ratings

Monday, February 25, 2013 - 12:00pm

Nielsen says it will expand its definition of "TV" and begin measuring television audiences by including viewing via the Internet.

The ratings company reportedly hopes to measure viewership of streaming content in 23-thousand TV households by next fall, plus video viewing on the iPad by the end of the year.

Read more in Wired here.

62% of Millennials, 50% of Gen-X say Net is their "main source of entertainment"

Thursday, December 6, 2012 - 1:25pm

New Scarborough research shows what the company calls "heavy" users of radio are significantly more likely to use the Internet as a source for entertainment than Americans who listen to less radio.

Fully 40% of adults qualify as "heavy" radio users (though not surprisingly, it's a little "top heavy": 36 million Boomers, 30 million Gen-Xers, and 19 million Millennials). In that group, 62% of Millennials (18-29) and half of Gen X (30-44) say the Internet is their main source of entertainment.

A third of Gen X has listened to Internet radio in the past month (nearly a quarter of Baby Boomers (45-64), and 40% of the youngest set -- see the chart).

Gary Meo, SVP/Print and Digital Media Services, presented the study called "Inside the Minds of Radio’s Heavy Listeners" yesterday, the opending day of the Arbitron 2012 Client Conference. Meo also talked about how vital social media is -- especially to the 18-29 demo. 

"The importance of social networking to Millennials cannot be overstated…it is their #1 activity online, by far," he said (as reported by Tom Taylor here). The research reveals 84% of Millennials regularly use the Internet for "social networking". It was also significant for a number of Gen Xers (75%) and even Boomers (56%).

Download Meo's slide deck from Scarborough here.

Paper attributes drop in sales of radios to growth of online/mobile radio listening

Thursday, October 18, 2012 - 9:00am

Ofcom -- the UK government's counterpart to the FCC in the U.S. -- has published its third "Digital Radio Report" as it anticipates an eventual nationwide "switchover" of all radio to digital platforms.

Ofcom would like the switchover to happen in 2015 -- but they're waiting for 50% of all radio listening to be via digital platforms, and national DAB coverage to be comparable to that of FM (and local DAB to reach 90% of the population and all major roads). (DAB is the UK's digital radio system, along the same lines as, but significantly different than, HD Radio in the U.S.)

For the 12 months ending in June 2012, data from RAJAR show 29.5% "of all radio listening hours were to services delivered over a digital platform."

Listening on a DAB digital radio set was the most widely-used method, accounting for just under 65% of all digital listening hours. Digital television was almost 16%, and Internet radio accounted for over 13%. The most-listened-to "digital only" stations were BBC Radio 4 Extra, 6 Music, and Five Live Sports Extra (all with over a million average weekly listeners).

Interestingly -- and The Telegraph points this out -- just 6.7 million radio sets were sold in this time period, which is an 18.3% drop from the same period last year. The paper attributes this to "radio listening (that) is now online or via apps, and new apps such as the iPlayer and Radioplayer (that) have encouraged more users to listen via their mobiles."

Read the summary of Ofcom's report here; and coverage from The Telegraph here.

Robertson's UberTalk gives an "on-demand feel" to political, sports, and music programs

Thursday, September 27, 2012 - 6:55pm

Serial entrepreneur (and frequent RAIN Summit speaker) Michael Robertson (MP3Tunes, has launched UberTalk, a portal for online talk radio designed to allow listeners to find the content they like, regardless of its originating broadcaster.

"My premise is radio stations are a quaint artifact of regional spectrum licensing which made sense when slicing up AM/FM spectrum," an arrangement which "makes little sense on the world wide web. A more logical way of looking at radio would be to focus on the content which is what attracts people," Robertson said today.

So, instead of sorting and searching by station, UberTalk steers users to find the programs they like, with a design that mimics the television "EPG," or electronic program guide. Listeners can find shows through the popularity-based rankings, or by category (sports, politics, etc.) and tune in instantly (via the site HTML5 player) to any show currently airing on any of thousands of radio stations.

Robertson explains, "Due to rebroadcasts and time zone shifts this means that many popular shows are available all throughout the day making radio programs more on-demand feeling." To listen to shows that are not currently airing, UberTalk uses time-shifting functionality from Robertson's

Try UberTalk here

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