StreamTrack announces partnership for multi-channel Net radio service for Asia

Wednesday, May 1, 2013 - 12:50pm

Santa Barbara-based StreamTrack, a digital media tech services company known for its RadioLoyalty platform, has entered a partnership to create an Internet radio brand for Asia, and specifically, China. 

The alliance is with PPTV (online video serving Chinese communities, with more than 200 live channels, and over 300 million registered users), China Mobile Entertainment Holdings, LTD (an online content company specializing in bringing western content to Asia), and One World Media Group (music, radio, and film production -- including their flagship

China Mobile Entertainment will help secure content deals on behalf of PPTV, for their portal. Listeners will be able to tune in to popular International Top 40 programming as well as Latin, Caribbean, European, Asian, and Middle Eastern music, programmed by One World Media. The service will use StreamTrack's UniversalPlayer for streaming, and StreamTracks will manage ad sales and fulfillment on the platform.

StreamTrack's RadioLoyalty rewards stream listening with points, which consumers can redeem for merchandise.

Arbiton Mobile and iResearch to open mobile research service in China

Wednesday, July 18, 2012 - 1:20pm

Mobile consumer in ChinaArbitron Mobile and iResearch Consulting have partnered to operate a mobile media research service in China, the world's largest smartphone market.

The companies hope to provide marketers, content providers, app developers and wireless services with information about how mobile consumers in China use apps, engage in advertising and generally use their devices. Arbitron and iResearch will create a panel of around 10,000 people who will install special tracking software on their smartphones and tablets.

You can find the companies' press release here.

Job posting sparks speculation of an Apple device for cars

Monday, March 5, 2012 - 11:40am

Certainly there must be a Chinese proverb that describes how an inferno can begin with the smallest of sparks.

Or how one shouldn't stack assumption upon assumption based on one small bit of information, for that matter.

It seems a representative of Shanghai-based human resources firm Allegis-BN posted a "head-hunter" ad on LinkedIn, indicating Apple China is looking to hire automotive professionals.

Naturally, picked it up, and wrote, "That could mean they're looking for the kind of person you'd need if you were trying to manufacture a device to fit into a car dashboard..." A Forbes contributor, picking up on the Jalopnik piece, thinks "it’s not a stretch to consider the company could be developing what might be the consummate multimedia operating system for cars, particularly in that so many of the current iterations – particularly Ford’s MyTouch array – are so clumsy and counter-intuitive to operate." (Also, h/t to Jennifer Lane's Audio4Cast.) 

Based only on the smallest bit of documented evidence, the stature of Apple makes the idea of an Apple-designed in-dash mobile Internet device fascinating to contemplate

See LinkedIn here; CarNewsChina here; Jalopnik here (that's where we got the image); and Forbes here.

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