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MEDIA COLUMNIST: HOW SHOULD LOCAL RADIO BE PERSONALIZABLE ON FACEBOOK AND TWITTER?

Wednesday, August 10, 2011 - 12:00pm

Local radio faces a dilemma on Facebook and Twitter, writes the Milwaukee Journal Sentinel media columnist Duane Dudek. “How do they personalize what is essentially a marketing device?

CLEAR CHANNEL TAPS VITRUE FOR RADIO STATION SOCIAL MARKETING

Wednesday, August 10, 2011 - 12:00pm

Clear Channel has appointed social marketing company Vitrue to handle social relationships for the media company’s 850 radio stations.

NEW STUDY: FEMALE PANDORA FANS LISTEN TO AM/FM AS MUCH AS, IF NOT MORE THAN, OTHER WOMEN

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Wednesday, July 20, 2011 (All day)

Women who listen to Pandora and similar streaming services use AM/FM radio as much as other women, if not more. That’s what a new study from Alan Burns and Associates found. The details of the study will be discussed in a webinar tomorrow. The free webinar starts at 2pm Eastern and you can find out more here.

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