AdsWizz

Panel will look at audience metrics, plus SBS Radio Play presentation, at RAIN Summit Europe

Monday, April 29, 2013 - 12:00pm

EGTA is a non-profit trade association for television and radio sales based in Brussels. So it's appropriate for Matthew Carver, radio coordinator for EGTA, to lead our discussion of audience metrics at RAIN Summit West May 23 in Brussels. Carver will moderate "Every Listener Counts," a panel discussion on the best ways to measure online radio listening.

Like Carver, panelist Erik Barraud is based in Brussels. He's product manager for AdsWizz, which offers the AudioMetrix audience measurement software suite. AdsWizz also provides online audio and video ad solutions.

Triton Digital offers its clients its own audience measurement and ad sales solutions. Also on the panel will be Triton's top source for insight on tallying online listening, U.S.-based Robert Favre, who is CCO/GM of data and measurement. Robert served as SVP of technology for Ando Media, the audience metrics and ad-delivery provider, now owned by Triton.

Rounding out the panel will be Frederic Antelme, director of brands, content, and digital for radio group Top Radio Vermarktung in Berlin. Antelme manages brand strategy for the Kiss FM, RS2, and Berliner Rundfunk brands, overseeing corporate identity, ad campaigns, website development, social media strategies, and mobile apps. He was formerly a director at the German subsidiary of webcaster GOOM Radio.

RAIN Summit Europe will also feature a presentation from SBS Discovery Media executive Simon Gooch, on its Radio Play platform.

SBS Discovery Media was just formed this month, when Discovery Communications (the U.S. company that began as, and still owns, The Discovery Channel) acquired SBS Nordic, a major Scandinavian commercial broadcaster. Radio Play is the platform that aggregates SBS Radio's live streams with on-demand content from across the company, and offers listeners the ability to create their own stations based on SBS's music library. Gooch is the Nordic manager of Radio Play.

We have all the information you need for RAIN Summit Europe, including links to register for the conference and the day's full agenda, on our RAIN Summit Europe page.

RAIN news bits

Wednesday, December 12, 2012 - 12:10pm

Here's more newsworthy news, slimmed down to a low-carb format:

Clear Channel has secured another deal that apparently has them pay a small on-air royalty to a group of labels and artists in exchange for a discount on streaming royalties -- this time with rpm entertainment, "a new country music label, management, and publishing company." Read more in a press release here.

Digital audio tech provider AdsWizz has secured a deal to connect digital pureplay and streamed AM/FM radio groups like 1.FM, Hall Communications, and Rich Broadcasting to TargetSpot's digital audio ad network. Read more in a press release here.

Net radio ad pro shares most compelling reasons for marketers to buy digital audio

Tuesday, October 30, 2012 - 10:00am

Webcasting veteran and now VP/Business Development at digital audio ad rep AdsWizz Rockie Thomas speaks out in a blog post in iMedia Connection this week.

Called "Digital Audio Advertising, The Debutante Ball You Don't Want to Miss," it offers a seven-point list on why advertising via digital audio is smart in an attention-deprived, visually-cluttered world.

"Buyers know the power of audio advertising, they’ve been spending millions for decades in traditional radio, but until recently digital audio advertising has been stuck in an awkward tweener phase," Thomas wrote. "I’m here to tell you, we are ready to be seated at the adult table."

Read Rockie's seven reasons to buy digital audio here.

Europe's Internet radio leaders will be represented at RAIN Summit Europe 10/5

Wednesday, September 5, 2012 - 12:55pm

Our very first RAIN Summit Europe will be a learning and networking opportunity like no other we've presented. We truly can't wait to get to Berlin!

In addition to the top European radio, webcasting, and technology executives taking part, one of the leading organizations in online radio in the U.S. will also participate. Most RAIN readers are familiar with Triton Digital. Their products and services for broadcast and Internet radio include content delivery, audience measurement, ad insertion, player creation, website content management, audience retention and interactive online advertising campaign design. Triton Digital co-founder and COO Mike Agovino will speak on the "Targeted Advertising & Listener Registration" panel; Triton Digital EVP/Marketing Patrick Reynolds will be on the "Measurement Options for Streaming Audio" panel.

Today, we'd like to familiarize you with some of the companies whose execs will join Triton on these two panels.

Absolute Radio is one of the UK's three independent national radio stations. In March of 1996 (when it was still Virgin Radio) it became the first European radio station to stream 24-hours a day. Additionally, Absolute Radio runs the "Absolute Radio Network," six online, digital radio, and mobile services (Absolute Classic Rock, Absolute 80s, etc.). Clive Dickens is Absolute Radio COO, and oversees the station’s major digital initiatives. He leads One Golden Square Labs, a digital working group at Absolute Radio developing radio and entertainment "conceptual standalone digital propositions" -- applications for the web and new and emerging platforms.

IAB Europe is the trade association of the European digital and interactive marketing industry, representing 27 National IABs and Partners across Europe and over 5,500 companies. Its mission is to protect, prove, promote and professionalise the digital and interactive advertising industry in Europe. IAB Europe's VP/Research & Marketing is Alison Fennah (pictured left), also based in the UK.

Dickens and Fennah will join Triton Digital's Agovino and Association of European Radios (AER) president Stefan Möller to discuss listener data collection and tools for targeted ad delivery on the "Targeted Advertising & Listener Registration" with AdsWizz VP/Sales & Marketing Patrick Roger (more on Möller and Roger in RAIN here).

Médiamétrie-eStat is the Internet and mobile subsidiary of audience measurement firm Médiamétrie. Médiamétrie-eStat focuses on measurement and traffic analysis of websites and mobile apps, including audio and video advertising engagement. RTL Radio Center Berlin GmbH (owned by RTL Group, Europe's largest mass media company) combines the operational activities of the radio station 104.6 RTL and 105'5 Radio and RTL radio marketing in the Berlin/Brandenburg radio market.

Franck Si-Hassen is Médiamétrie-eStat Directeur Délégué; Tim Zeiger (right) is Platform Manager for RTL Radio Center Berlin (he's responsible for streaming and social media activities). The two will discuss the tools available that help content providers and advertisers quantify streaming audio audiences on the "Measurement Options for Streaming Audio" panel, moderated by Triton Digital's Patrick Reynolds. Ali Abhary, CEO of Spectrum Medya (Turkey) (more in RAIN here) and Erik Barraud, Adswizz Product Manager (Belgium) (more in RAIN here) take part too.

Our keynote speaker represents perhaps the most significant online music concern to come out of Europe, Spotify. Spotify's European GM and VP of Ad Sales Jonathan Forster's (left) company now boasts 15 million active users worldwide, 4 million of whom pay for the service every month. Besides its on-demand streaming product, Spotify Radio is a personalized radio stream listeners create based on artists, songs, or genres, which can be further influenced through "thumbs up/thumbs down" song ratings.

Please take a look at our full roster of industry experts and agenda of panels, all of the most up-to-date information, and registration links on the RAIN Summit Europe page. And please check out where we'll hold the Summit: the very stylish nhow "Berlin" - The Music & Lifestyle Hotel Berlin.

RAIN Summit Europe to examine Net radio industry from a global perspective

Thursday, August 30, 2012 - 12:05pm

By and large, the traditional broadcast experience was locally-focused, from the advertising base to your listeners and on-air product. Of course, broadcasting exists on a national level as well, if you operate in the network world. But now with the Internet, your audience and client base can truly be worldwide. And because so much is happening outside of North America we want to know about and report, we've organized our first-ever RAIN Summit Europe, in Berlin on Friday, October 5th.

(That tiny figure in the photo is Edison Research VP/Music & Programming Sean Ross, who recently visited the stylish nhow "Berlin" - The Music & Lifestyle Hotel Berlin, where we'll meet.)

More than two dozen of the top firms in the space, from all over Europe (and a couple from the U.S.), will be represented. Here's a sample:

The Association of European Radios (AER) is a Europe-wide trade body which represents the interests of over 4,500 private/commercial radio stations across the EU27 and in Switzerland. Stefan Möller (left, above) is from Finland, and is AER President. He'll speak on the "Targeted Advertising & Listener Registration" panel. That panel will be moderated by Patrick Roger, Paris-based VP/Sales & Marketing for AdsWizz. An audio and video adverstising solutions firm with offices in California and Europe, AdsWizz will also be represented at the Summit by Product Manager Erik Barraud (who works in Brussels) on the "Measurement Options for Streaming Audio" panel. AdsWizz recently announced a partnership with Streamguys here in the U.S. (more here).

Perhaps the biggest non-U.S. streaming music service is France's Deezer. David Deslandes, Deezer Deputy GM, Head of Ad Sales, will share his thoughts on the "Monetizing Digital Audio" panel. Joining him is Caroline Graze (left, below), NRJ International Head of Internet & New Business Intl., based in Hamburg. NRJ is the "Hit Music Only!" multimedia group with a brand extending across Europe and even North America and Japan.

Our keynote speaker represents perhaps the most significant online music concern to come out of Europe, Spotify. Spotify's European GM and VP of Ad Sales Jonathan Forster's (pictured right) company now boasts 15 million active users worldwide, 4 million of whom pay for the service every month. Besides its on-demand streaming product, Spotify Radio is a personalized radio stream listeners create based on artists, songs, or genres, which can be further influenced through "thumbs up/thumbs down" song ratings.

Please take a look at our full roster of industry experts and agenda of panels, all of the most up-to-date information, and registration links on the RAIN Summit Europe page. And please check out where we'll hold the Summit: the very stylish nhow "Berlin" - The Music & Lifestyle Hotel Berlin.

It's our goal to make our inaugural RAIN Summit Europe a valuable and rewarding experience for all our attendees and participants, and your presence there will help us achieve that. 

AdsWizz hires Rockie Thomas as VP of Business Development

Tuesday, July 10, 2012 - 11:45am

Rockie ThomasDigital advertising company AdsWizz has hired Rockie Thomas as Vice President of Business Development.

Thomas has served with Tribune Broadcasting and McVay New Media. She "has grown into one of the most well-known influencers in the online radio industry," writes AdsWizz.

"From currently owning her own online Metal radio station, ChroniX Radio, to constantly being tapped as a visionary spokesperson at media conferences, Rockie's virtuoso status came to fruition due to her wide-reaching experience in the industry."

AdsWizz provides ad serving and audience measurement technologies to CDNs, agencies, ad networks and online audio publishers, including more than 100 pureplay webcasters and traditional radio broadcasters.

Executives from AdsWizz will join us at the upcoming RAIN Summit Europe, including VP of Sales & Marketing Patrick Roger. Find out more about RAIN Summit Europe here.

You can find AdsWizz's press release here.

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