activity

Songza gaining traction in Canada since August launch

Thursday, October 18, 2012 - 9:00am

Today Songza has announced that since its August launch in Canada (here), they've exceeded 900,000 iPod Touch, iPhone and iPad installs in Canada, accounting for the majority of the over 160,000,000 streams served so far to one million registered users there. And, according to company metrics, the average time per visit for Canadians is 3.66% longer than that of U.S. listeners.

Songza is the webcaster known for its "music concierge" interface that offers playlists based on the time of day and a listener's likely activities.

Songza reveals that when listeners browse by "Mood," "Mellow" is the top choice on both sides of the 49th Parallel. (Americans’ next most-popular mood category is "Happy," while Canadians’ is "Sexual.") The top "Activity" stations for both Americans and Canadians are Working- and studying-related; but the third most popular for Canadians is "Cardio Workouts" while it's "Partying" in the U.S.

Webcaster Songza comes to Canada; available on Sonos devices now too

Thursday, August 9, 2012 - 1:20pm

The webcast service Songza, known for its "music concierge" interface that offers playlists based on the time of day and your likely activities, launched in Canada this week. The free service is now available to Canadians on the Web, Apple and Android mobile, plus home streaming device Sonos (see below).

Though the Internet is a global marketplace, many webcast services aren't available outside their home country due to the difficulty in negotiating licensing with copyright owners around the world.

Songza worked with Canada's music licensing company Re:Sound to secure the necessary licenses to stream to a Canadian audience (an audience, by the way, with a significantly high broadband and smartphone penetration, as well as the relative lack of other streaming options).

Sonos owners (that includes those in the U.S. as well) can now access Songza on their devices, and "Songza's music concierge goes a step further so that you can choose a playlist based on rooms in your home."

By the way, Sonos has also announced availability of Amazon's new Cloud Player music storage service on the device.

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