9/3/13: Public radio KOPB web site reaches nearly 20% of Portland, OR metro adults each month, says study

Paul Maloney
September 3, 2013 - 11:15am

The Media Audit took a look at radio station websites in over 80 U.S. cities, and have named those stations and clusters that regularly reach the highest percentage of their metro adult population.

"The latest figures suggest that radio websites are growing in popularity and are becoming more important in defining the overall reach for a radio station or radio group," says The Media Audit.

Top honors for a single station belongs to public radio KOPB-FM/Portland, OR. More than 385-thousand adults of a metro population of roughly two million have visited the site in the past 30 days. The Media Audit says this reach, a whopping 19.8% of Portland's 18+ metro population, is the highest of any station site it studied. No other single station's site topped 6.2% reach.

In July, The Media Audit reported KOBP-FM has the second highest unduplicated combined on-air/web reach, 27.4% of the Portland, OR metro (San Jose KQED ranked first). At that time, the site reached nearly 22% of the adult metro population in 30 days (RAIN coverage here).

In its ranking of clusters (stations in the same metro with the same owner), Bonneville's three stations in Salt Lake City, UT collectively reach 11% of the metro every month. Entercom's 7-station cluster in Buffalo, NY is a close second with 10.9%.

Looking at the nation's top market, The Media Audit says CBS Radio sites in New York attract over 434-thousand unique visitors from the market a month, followed by Clear Channel's 420-thousand in that market.

Read more from The Media Audit here.

Paul Maloney
September 3, 2013 - 11:15am

Spotify, the leading on-demand music subscription service in the U.S., is launching Spotify Connect, a new feature that makes it easier to use and control the service on various devices around the house.

The "Connect" button now appears on the iOS app, and with it, the listener can seamlessly change the source of their Spotify music from handsets to different Wi-Fi-connected home devices (from 10 different manufacturers). It's an integration of the traditional music service with the in-home hardware systems like Sonos and the no-longer-supported-by-Logitech Squeezebox.

"It's important to note that you'll need a Premium Spotify subscription to use Connect," writes TheVerge. "That makes the feature another exclusive the company's using to try and convert free users to premium subscribers as it looks to reach profitability..."

Read more in TechCrunch here and TheVerge here.

Paul Maloney
September 3, 2013 - 11:15am

In just two weeks, we'll present the fourth-annual RAIN Internet Radio Awards at RAIN Summit Orlando (September 17).

This week, we're happy to reveal the semi-finalists in each of the Awards' five categories, beginning today with the "Best Single Stream Webcaster" category. We'll reveal the finalists for all five categories next week.

The following webcasters were among the best pureplay webcasters with a single stream of radio content from all our entrants. Past winners of this award include RootHogRadio.com (2012), HealthRadio.net (2011), and Hard Radio (2010). We congratulate these semi-finalists, and encourage you to check out why we felt their services deserved to make the final round of judging:

  • Fusion Radio Commercial dance, house, electro, and trance music. Based in Chicago
  • idobi  Alternative rock, and third most-listened-to pureplay webcaster in Triton Digital's Webcast Metrics domestic rankings
  • Paladin Radio CHR/Top 40 radio, with weekend specialty shows
  • Planet Candela bills itself as Hot Hits in English and Spanish, and has an on-air staff
  • Soul City Radio from Baltimore, it specializes in Soul, Neo-Soul, R&B, and Jazz, and has a new morning show
  • Stoke Radio A webcaster dedicated to the music and lifestyle of the sport of "stand-up paddling" (true!)
  • The Blast Christian metal with high bitrate streams

Thanks to all the services that entered our Awards this year. We created the RAIN Internet Radio Awards to better recognize the achievements and the best practices of our industry, and have presented them at the last three RAIN Summit fall events. Read more about the Awards here.

RAIN Summit Orlando -- an Official Partner Event to The Radio Show produced by the NAB and RAB -- is shaping up to be one of the premiere learning, sharing, and networking events of the year for Internet radio professionals. Entercom president and CEO David Field will keynote. The day will also include panel discussions, a research presentation from GroupM Next, and RAIN publisher Kurt Hanson's State of the Industry address. More information, and the registration link, for RAIN Summit Orlando is here.