3/21/13: Head of Copyright Office wants Congress to fix the DMCA

Paul Maloney
March 21, 2013 - 12:40pm

Register of Copyrights for the U.S. Copyright Office Maria Pallante has made clear she'll work to convince Congress to reform this country's copyright law.

Yesterday the House subcommittee that oversees intellectual property and the internet (these guys) met to discuss those recommendations. The most-recent significant revision to copyright law was 1998's Digital Millennium Copyright Act. Among many other provisions (many controversial), it's that law that governs the process by which webcasters pay royalties for the use of copyright sound recordings.  

Pallante says she's focused mostly on fixing the DMCA itself.

Web news source The Verge writes, "most of the tech and entertainment lawyers and executives (we've) interviewed... are skeptical Pallante can bring about any significant change — while many on both sides are clamoring for an update of the DMCA, many of the interested parties fear that they could end up with an even unfriendlier law."

Read more in The Verge here.

Paul Maloney
March 21, 2013 - 12:40pm

The Media Rating Council is a media industry-funded body which reviews and accredits audience rating services. Inside Radio reports the MRC has announced it will begin working to establish standards for measuring streaming ad impressions, such as on Internet radio.

Executive director/CEO George Ivie commented that such "standards would be useful for radio groups and ad buyers to have a common set of agreed-upon acceptable practices, definitions and disclosures, regardless of the measurement source, whether it’s a station or an outside vendor like Triton Digital or Arbitron."

The MRC accredited Triton's Webcast Metrics product in 2011.

Inside Radio writes "MRC validation will give advertisers and agencies more comfort and it should help pour more dollars into the channel."

The MRC is forming a team tasked with establishing the guidelines, a process which will likely take 6 to 12 months.

Read more in Inside Radio here.

Paul Maloney
March 21, 2013 - 12:40pm

When Pandora launched its comprehensive mobile app redesign (see RAIN here), it announced Windows Phone listeners would get a free year of ad-free listening.

Today the leading webcaster announced the app is now available for Windows Phone. And users indeed will hear no ads (most Pandora listeners use the service via free, ad-supported streaming), "courtesty of Microsoft," through the 2013 calendar year.

Exclusive to the Windows Phone app are two new features: Live Tiles lets listeners "pin" their customized stations to their phone's Start screen for easy access without having to launch the app. Kid's Corner which automatically activates an "explicit content" filter for "kid-friendly" listening.

Paul Maloney
March 21, 2013 - 12:45pm

Arbitron and Edison Research will debut the 2013 edition of their annual "The Infinite Dial" study with a free, one-hour webinar on April 2.

We announced here Arbitron SVP/Marketing Bill Rose and Edison Research president Larry Rosin will also present the study at RAIN Summit West on April 7 in Las Vegas. (If you subscribe to RAIN's daily e-mail, look for the RAIN Summit West discount code in the P.S. If you're not subscribed, it's free -- look for the button on the upper right at kurthanson.com.) 

Every year since 1998, the two firms jointly investigate consumer use of media, technology, and digital platforms. This year's edition is called "The Infinite Dial 2013: Navigating Digital Platforms."

More details on the webinar are here.