3/14/13: Twitter to enter streaming music; might Pandora be Facebook's or Google's ticket?

Paul Maloney
March 14, 2013 - 1:10pm

Various news sources (CNet was first) are reporting that Twitter is building a mobile streaming music application for Apple devices, also involving SoundCloud. The new Twitter music app would suggest music to users based on use data it gathers ("based on a user's follower graph -- artists they are following, and artists that other people they follow are following," says CNet), using tech from music discovery service We Are Hunted (which Twitter acquired). The app could be released on iOS by the end of this month.

Meanwhile, following Pandora's announcement of CEO Joseph Kennedy's imminent departure (reported in RAIN here), a Motley Fool blogger says there are rumors of web giants Facebook or Google buying Pandora, and writes that acquiring the Net radio leader could make sense for either company. 

"(Facebook) has... expanded its reach with a new search tool, news feed, gift offering and pay-for-post feature. It continues to try to find ways to keep users engaged and online longer. A tailored radio station would do just that," the post reads. "Meanwhile Google, is always on the prowl and constantly looking to one-up rivals Apple and Facebook. The search giant could tune into Pandora first for no other reason than to keep it from Apple and Facebook."

More on Twitter, Apple, and SoundCloud here; more on Pandora, Facebook, and Google here.

Paul Maloney
March 14, 2013 - 1:10pm

Edison Research co-founder and president Larry Rosin will pull "double duty" at RAIN Summit West, coming up April 7 in Las Vegas.

First, Rosin (top right) will join Arbitron SVP/Marketing Bill Rose (left) -- creating the tandem of "Rose 'n Rosin" -- to present the newest installment of their firms' annual joint-study "The Infinite Dial," examining technology adoption among radio listeners. It'll be the first of two presentations of valuable new research at RAIN Summit.

Rosin will also moderate our "Accelerating Your Audience Growth" panel (which we announced here), to investigate ways to increase listening for your webcast. The other pros joining the talk include The Echo Nest's Jim Lucchese, Rachna Bhasin from SiriusXm Radio, consultant/research expert Alan Burns, Pandora's Chris Martin, and Steve Jones from ABC Radio News.

After addressing audience growth, it'll be time to discuss how to "Jump Start Your Revenue," with a panel moderated by Triton Digital President of Publisher Development Dominick Milano (first announced here).

Michael Jackel, who's VP/West Coast Advertising Sales for leading music subscription service Spotify, will join the panel. Jackel (lower right) is a veteran of audio and digital media sales, with experience at Clear Channel Digital / iHeartRadio, Clear Channel radio and digital sales in L.A., and Katz Radio Group on both coasts. Dean Mandel is VP/Sales for Katz360, and manages digital sales efforts for more than 500 seller in various Katz Media Group divisions. Mandel (lower left) will also join the conversation, to discuss vital revenue strategies for Internet radio.

RAIN Summit West is Sunday, April 7 in Las Vegas. The annual full-day Internet radio conference is a co-located education program of the NAB Show. Now in its 12th year, the Summit focuses on the intersection of radio and the Internet. Keynoting the even will be RAB president and CEO Erica Farber (more in RAIN here) and Rhapsody International president Jon Irwin (more here). Register today (and save 20% when you use the discount code in the RAIN daily e-mail, to which you can subscribe here), via the RAIN Summit West page.